Global Leaders in Apparel Innovation
FAST RETAILING USA, INC. is the American branch of Fast Retailing Co., Ltd., the renowned multinational apparel group managing full-cycle operations for top global clothing brands. Our U.S. presence drives innovation, style, and everyday essentials across diverse markets.
Key Brands: UNIQLO (LifeWear), Theory, GU, J Brand
Explore Our Brands
Our Brands & Retail Concepts
FAST RETAILING USA, INC. manages the American operations of several iconic clothing brands, each embracing a unique vision for modern living and fashion. From the everyday essentials of UNIQLO to the innovative silhouettes of Theory, our brands reflect creativity, comfort, and universal appeal. Discover the essence of each brand and their distinct offerings below.

UNIQLO – LifeWear
UNIQLO is the flagship brand, redefining everyday clothing with the LifeWear concept. LifeWear is high-quality, functional, and affordable apparel for everyone. With continuous innovation—from HeatTech thermal wear to AIRism breathable fabrics—UNIQLO creates styles adaptable to every lifestyle.

Theory
Theory offers sophisticated, tailored pieces balancing modern aesthetics and lasting comfort. Renowned for precision fabrics and minimalist design, Theory provides versatile workwear, outerwear, and everyday styles for urban professionals who value quality and simplicity.

GU
GU brings vibrant, trend-forward casualwear to a younger generation. With a dynamic mix of street-inspired pieces, GU emphasizes self-expression, bold colors, and affordable fashion choices for those eager to stand out without compromise.

J Brand
J Brand is synonymous with premium denim craftsmanship. Loved for expertly cut jeans and contemporary silhouettes, J Brand melds the best of luxury and comfort. The line covers a spectrum from classic washes to bold, innovative details for the fashion-conscious.
How to Choose the Right Brand for You
Selecting the right apparel brand depends on your personal style, daily needs, and budget. Here are some tips to guide your choice among our core offerings:
- UNIQLO: Ideal for those seeking versatile, high-quality basics and innovative fabrics. Perfect for building a timeless, functional wardrobe for all seasons.
- Theory: Best suited for professionals or anyone prioritizing sharp tailoring and luxurious materials. Explore Theory for elegant, understated workwear and special occasions.
- GU: Great for fashion-forward individuals, students, and anyone open to experimenting with trendy, affordable streetwear.
- J Brand: The go-to choice for denim aficionados. If you love statement jeans, classic fits, and fresh washes, explore the J Brand range.
Consider visiting brand websites or stores to explore the latest arrivals. Need further guidance? Our team can advise on fit, fabric, and styling – just reach out via our contact details below.
Shopping Preparation & Checklists
Make the most of your shopping experience by preparing ahead. Here are practical steps to help you find your perfect fit and style at any of our brands:
- Check brand size charts for accurate fit, as sizing may vary between collections.
- Browse online product reviews and fabric descriptions for insights.
- Decide on key wardrobe gaps (e.g., comfortable basics, office attire, statement denim, or casual weekend wear).
- Sign up for newsletters to receive updates on special collections and promotions.
- Prepare questions for store associates regarding material care, tailoring options, or upcoming launches.
Who Our Brands Serve
FAST RETAILING USA, INC. brands provide apparel for a wide demographic:
- Adults seeking timeless essentials (UNIQLO, Theory)
- Urban professionals and office-goers (Theory, UNIQLO)
- Fashion-forward youth and students (GU, J Brand)
- Denim enthusiasts and trendsetters (J Brand)
- Families looking for quality, everyday value (UNIQLO)
No matter your style or lifestyle, our brands aim to deliver clothing solutions for all walks of life.
Scope of Services
FAST RETAILING USA, INC. covers the entire apparel business cycle in the U.S., including:
- Product design and development
- Import, supply chain, and logistics management
- Brand strategy and local marketing
- Online and offline retail operations
- Customer support for product and order inquiries
- Strategic expansion and market research
For all product-specific or order-related questions, please visit each brand's own online store or contact our U.S. offices as outlined below.
How to Make an Enquiry or Next Steps
Whether you are a customer, retailer, or partner, here is how to proceed for assistance or collaboration with FAST RETAILING USA, INC.:
- Review the brand section above to identify the appropriate brand or service for your needs.
- Use the direct links to visit brand websites for product browsing, stockists, and online purchases.
- For general U.S. business inquiries, partnership opportunities, or questions about FAST RETAILING USA, INC., contact us via the channels below.
- Prepare any relevant information about your request (e.g., product details, collaboration interests, business proposal).
About FAST RETAILING USA, INC.
FAST RETAILING USA, INC. is based in New York and represents the U.S. operations for the Japanese giant Fast Retailing Co., Ltd. As the third-largest apparel retailer globally, Fast Retailing prides itself on fostering innovation, sustainability, and inclusivity. Managing brands like UNIQLO, Theory, GU, and J Brand, our mandate extends from localized product development to full retail execution in the United States.
Beyond retail, our vision is to harness clothing as a force for good—improving everyday life through functional design, responsible sourcing, and a commitment to accessible style for all. Our U.S. team connects global resources and local creativity to advance fashion that inspires and empowers.

Frequently Asked Questions
Where can I buy UNIQLO, Theory, GU, or J Brand products in the U.S.?
All brands operated by FAST RETAILING USA, INC. have dedicated online stores, and UNIQLO, Theory, and J Brand also operate physical locations in major cities. Visit the brands' linked websites above to locate a store near you or to shop online.
Does FAST RETAILING USA, INC. handle individual product support?
For product queries or order issues, please reach out to each brand via their official website. FAST RETAILING USA, INC. provides business and operational support for U.S. market activities, while brand customer service teams handle product-specific inquiries.
How can I partner or collaborate with FAST RETAILING USA, INC.?
For retail, media, or business partnership requests, contact our U.S. office at support@yefast.com or use our phone line. Please share your company background and the nature of the proposed collaboration for faster assistance.
Does FAST RETAILING USA, INC. offer corporate social responsibility (CSR) programs in the U.S.?
The company promotes responsible sourcing and sustainability as part of Fast Retailing Group's global vision. For detailed CSR policy information or inquiries about U.S.-specific initiatives, please contact us directly or visit the global group's website.
What is the difference between UNIQLO and GU?
UNIQLO focuses on timeless, functional basics for all generations, while GU specializes in affordable, trend-driven street fashion catering primarily to a younger audience.
Can I get in touch regarding business development or store locations?
Yes, use the U.S. contact information below to discuss retail expansion, leasing, or business development opportunities. Our team will respond to qualified business inquiries as soon as possible.
Contact Information
- Phone:
- +1 (212) 359-8427
- Email:
- support@yefast.com
- Document:
- 3449746
How to Contact Us
- For order status, product issues, or returns, use the direct brand links for support.
- For general U.S. office inquiries or business requests, email or call us using the contact details here.
- Include your name, brand or partnership interest, and the nature of your request for an efficient response.